ZIP code
74728
in Broken Bow, OklahomaPopulation 10,977
36.03/ 100
Ranked #28,978 of 32,066 US ZIPs (bottom 9.7%)
Ranked #459 of 634 Oklahoma ZIPs (bottom 28%)
Ranks are modeled estimates — ZIPs a few hundred places apart are effectively tied.
What defines this ZIP
Metrics where this ZIP sits in the tails of the national distribution — the ones that most set it apart. Select any tile for its definition and methodology.
Mammography
66.6%
in the bottom 4.8% nationally
Higher is healthier
ST34thUS5thDefinition & source ›
The estimated share of women aged 50–74 who had a mammogram within the past two years.
Full methodology ›Lead in tap water
6.3 ppb
in the top 7.2% nationally
Lower is healthier
US93rdDefinition & source ›
The lead level at the 90th percentile of tap-water samples reported by the public water systems serving this ZIP, in parts per billion — the EPA requires action above 15 ppb.
Measured from EPA records for the public water systems that serve this ZIP. Households on private wells — roughly 30% of the US population — are not covered by this measure, and this figure says nothing about their water.
Full methodology ›Colon-cancer screening
57%
in the bottom 7.4% nationally
Higher is healthier
ST15thUS7thDefinition & source ›
The estimated share of adults aged 45–75 who are up to date on colorectal-cancer screening.
Full methodology ›Arsenic in groundwater
1.3%
in the bottom 8.3% nationally
Lower is healthier
ST4thUS8thDefinition & source ›
The modeled probability that untreated groundwater in this area — the source private wells draw on — exceeds the federal arsenic limit of 10 micrograms per liter.
A modeled likelihood for untreated groundwater, the source drawn on by private wells, which are federally unregulated. It is not a measurement of treated water delivered by a public system, and it is not a test of any individual well.
Full methodology ›Fatal road crashes
36.4 per 100,000 residents per year
in the top 8.7% nationally
Lower is healthier
ST81stUS91stDefinition & source ›
The annual rate of fatal road crashes per 100,000 residents, pooled over a ten-year window.
A rate per resident population. Where a ZIP has too few residents for the rate to be reliable — about 30% of US ZIPs — no value is published rather than an unstable one; those ZIPs are absent from this comparison, not counted as crash-free.
Full methodology ›Cognitive disability
20%
in the top 9.4% nationally
Lower is healthier
ST81stUS91stDefinition & source ›
The estimated share of adults with serious difficulty concentrating, remembering, or making decisions.
Full methodology ›Pharmacy access
0.36 per 1,000 residents
in the top 9.9% nationally
Higher is healthier
ST84thUS90thDefinition & source ›
The number of pharmacies located inside this ZIP’s boundary, per 1,000 residents.
Counted from establishments located inside this ZIP’s boundary, so one just across the line is not counted. Where a ZIP has too few residents for the density to be reliable, no value is published rather than an unreliable one.
Full methodology ›Fiber broadband
94%
in the top 11.6% nationally
Higher is healthier
ST92ndUS88thDefinition & source ›
The share of homes where fiber-optic internet service is available.
Full methodology ›Humid extreme heat
119.9 days/year
in the top 13.6% nationally
Lower is healthier
ST97thUS86thDefinition & source ›
The average number of days per year when modeled heat stress — temperature, humidity, sun, and wind combined — reaches levels hard on the body outdoors.
Full methodology ›Radon
0.9 pCi/L
in the bottom 14.0% nationally
Lower is healthier
ST5thUS14thDefinition & source ›
The modeled typical indoor radon level for this area, in picocuries per liter — the EPA recommends fixing a home at 4 pCi/L or above.
Modeled from indoor-radon measurements. In Alaska and Hawaii, where those measurements are not published, a US Geological Survey geologic radon-potential category stands in — a coarser input, disclosed rather than hidden.
Full methodology ›The read
Broken Bow, Oklahoma (ZIP 74728) ranks in the bottom 9.7% nationally (28,978th) and the bottom 28% of Oklahoma (459th), based on limited data; treat as directional.
A balanced set of signals defines this area, not any single one: modeled arsenic lies in the bottom 8.3% nationally, and pharmacy is in the top 9.9% nationally. By contrast, modeled mammography registers in the bottom 4.8% nationally, and lead in tap water lies in the top 7.2% nationally. Modeled colon screening is in the bottom 7.4% nationally, fatal road crashes registers in the top 8.7% nationally, and modeled cognitive disability lies in the top 9.4% nationally. Modeled hearing disability is in the top 10.1% nationally, independent living disability registers in the top 10.8% nationally, and extreme heat lies in the top 11.1% nationally.
For context, lead in tap water is the EPA trigger, 15 parts per billion in tap samples, above which a water system must act on lead. Arsenic is a natural groundwater contaminant, here a modeled estimate of the chance private-well levels exceed a benchmark. Extreme heat is a modeled count of days a year reaching a dangerously high temperature, a leading weather hazard. The closest ZIP that ranks healthier overall is ZIP 74722, just across the boundary.
What’s driving this score
Nine domains make up the ZipVitals Score — here is how this ZIP does on each, and how much each one counts.
Compared with the ZIP codes measured across all nine scoring domains — not with all US ZIP codes.
Lifting this score
Environmental Hazard
healthier than 63%
14%
Healthcare Access
healthier than 84%
5%
Holding it back
Chronic Disease Burden
healthier than 17%
21%
Social Need / SDOH
healthier than 17%
16%
Preventive Care
healthier than 11%
13%
Risk Behavior
healthier than 15%
11%
Mental Health
healthier than 16%
8%
Disability
healthier than 9%
7%
Climate / Disaster RiskPartial
healthier than 8%
5%
Lifting this score
Environmental Hazard
healthier than 77%
14%
Healthcare Access
healthier than 88%
5%
About typical
Chronic Disease Burden
healthier than 40%
21%
Holding it back
Social Need / SDOH
healthier than 31%
16%
Preventive Care
healthier than 19%
13%
Risk Behavior
healthier than 26%
11%
Mental Health
healthier than 28%
8%
Disability
healthier than 26%
7%
Climate / Disaster RiskPartial
healthier than 10%
5%
“Share” is how much of this ZIP’s score the domain accounts for. Percentages are rounded; higher is healthier in every domain. How the score works, and who it compares you with ›
Findings that name this ZIP
2 of our published findings list this ZIP code. Each finding compares one published measure against a stated benchmark, and names only the ZIP codes whose estimates are reliable enough to rank. See all surprising findings.
Below what income predicts
The ZIP codes that outlive their incomes
Estimated life expectancy is 73.1 ± 1.5 years. A median household income of $59,415 predicts 78.0 years — 5.0 years below.
Ranked #5,527 of the 5,842 ZIP codes this finding names, ordered by years above what income predicts, highest first.
Below its nearby ZIPs
The ZIP codes that outlive their neighbors
Estimated life expectancy is 73.1 ± 1.5 years. The 50 nearest ZIP codes with estimates average 76.9 years — 3.8 years below them.
Ranked #2,932 of the 3,687 ZIP codes this finding names, ordered by years above the nearby-ZIP average, highest first.
Nearby & similar ZIPs
Editorially selected — see how this ZIP compares to nearby and similar places.
Nearby
74558
Oklahomashares a border
Score 31.38
Closest healthier
74722
Oklahomashares a border
Score 38.00
Similar health profile
73455
Oklahoma99% similar profile
Score 29.85
How these were chosen: only ZIPs with a published Score appear — a nearby ZIP with too little data to score won’t. Nearby means closest by distance between ZIP boundaries, which can cross state lines. A similar health profile is a close match across the nine Score domains, not similar demographics. Distances are measured between ZIP boundaries — ZIPs that touch share a border. How distance is measured
Evidence
Every measure this page draws on, by source. Collapsed by default — the full data stays in the page for search engines either way.
Health OutcomesCDC PLACES 2022 / 2023 · BRFSS
| Measure | Crude prevalence | 95% CI |
|---|---|---|
| Arthritis among adults | 31.5% | 28.1–34.9 |
| High blood pressure among adults | 42.1% | 37.8–46.5 |
| Cancer (non-skin) or melanoma among adults | 8.4% | 7.6–9.2 |
| Current asthma among adults | 12.6% | 11.1–14.1 |
| Coronary heart disease among adults | 8.9% | 8.0–9.7 |
| Chronic obstructive pulmonary disease among adults | 10.5% | 9.4–11.7 |
| Depression among adults | 25.7% | 22.0–29.7 |
| Diagnosed diabetes among adults | 15.3% | 13.3–17.3 |
| High cholesterol among adults who have ever been screened | 39.9% | 35.6–44.2 |
| Obesity among adults | 42.0% | 34.3–50.2 |
| Stroke among adults | 4.7% | 4.3–5.1 |
| All teeth lost among adults aged >=65 years | 20.3% | 17.2–24.2 |
PreventionCDC PLACES 2022 / 2023 · BRFSS
| Measure | Crude prevalence | 95% CI |
|---|---|---|
| Current lack of health insurance among adults aged 18-64 years | 12.5% | 10.7–14.4 |
| Taking medicine to control high blood pressure among adults with high blood pressure | 77.4% | 74.5–80.0 |
| Visits to doctor for routine checkup within the past year among adults | 78.3% | 74.6–81.7 |
| Cholesterol screening among adults | 83.2% | 81.2–85.2 |
| Colorectal cancer screening among adults aged 45–75 years | 57.0% | 51.8–62.5 |
| Visited dentist or dental clinic in the past year among adults | 50.7% | 47.2–54.7 |
| Mammography use among women aged 50-74 years | 66.6% | 58.0–75.1 |
Health Risk BehaviorsCDC PLACES 2022 / 2023 · BRFSS
| Measure | Crude prevalence | 95% CI |
|---|---|---|
| Binge drinking among adults | 13.3% | 10.8–16.2 |
| Current cigarette smoking among adults | 21.2% | 18.5–24.0 |
| No leisure-time physical activity among adults | 36.2% | 31.1–41.3 |
| Short sleep duration among adults | 37.8% | 31.5–44.7 |
Health StatusCDC PLACES 2023 · BRFSS
| Measure | Crude prevalence | 95% CI |
|---|---|---|
| Fair or poor self-rated health status among adults | 26.2% | 23.2–29.2 |
| Frequent mental distress among adults | 19.5% | 17.3–21.8 |
| Frequent physical distress among adults | 17.1% | 15.1–19.1 |
DisabilityCDC PLACES 2023 · BRFSS
| Measure | Crude prevalence | 95% CI |
|---|---|---|
| Cognitive disability among adults | 20.0% | 17.8–22.1 |
| Any disability among adults | 43.8% | 39.0–48.4 |
| Hearing disability among adults | 10.9% | 9.8–12.1 |
| Independent living disability among adults | 12.1% | 10.8–13.3 |
| Mobility disability among adults | 21.4% | 19.0–23.9 |
| Self-care disability among adults | 5.6% | 5.1–6.1 |
| Vision disability among adults | 7.9% | 7.2–8.6 |
Health-Related Social NeedsCDC PLACES 2023 · BRFSS
| Measure | Crude prevalence | 95% CI |
|---|---|---|
| Lack of social and emotional support among adults | 26.4% | 22.7–30.6 |
| Food insecurity in the past 12 months among adults | 23.5% | 20.6–26.6 |
| Received food stamps in the past 12 months among adults | 21.0% | 18.3–23.8 |
| Housing insecurity in the past 12 months among adults | 16.8% | 14.6–19.1 |
| Lack of reliable transportation in the past 12 months among adults | 12.1% | 10.8–13.6 |
| Loneliness among adults | 34.3% | 29.2–40.0 |
| Utility services shut-off threat in the past 12 months among adults | 12.8% | 11.2–14.5 |
Community & economyCensus ACS 5-Year · 2024 release · observed
| Measure | Value | US median (p10–p90) | OK median (p10–p90) |
|---|---|---|---|
| Poverty rate | 21.8% | 10.6% (3.1–25.8%) n=32,364 | 16.3% (6.5–26.1%) n=643 |
| Uninsured 18–64 | 20.8% | 9.0% (1.5–24.3%) n=32,286 | 19.4% (9.5–30.7%) n=643 |
| No HS diploma (25+) | 12.8% | 7.9% (1.8–20.7%) n=32,505 | 10.9% (4.8–18.9%) n=644 |
| Bachelor's or higher (25+) | 17.2% | 23.3% (9.2–53.6%) n=32,505 | 18.4% (9.0–38.4%) n=644 |
| Unemployment rate (16+) | 2.2% | 3.9% (0.0–9.8%) n=32,274 | 4.3% (0.4–8.8%) n=643 |
| Households without a vehicle | 6.1% | 3.9% (0.0–12.5%) n=32,322 | 3.6% (0.0–9.0%) n=643 |
| Broadband subscription | 84.4% | 89.3% (75.1–97.1%) n=32,322 | 85.4% (70.2–95.0%) n=643 |
| Housing cost burden (≥30% income) | 18.1% | 23.7% (10.6–40.0%) n=32,322 | 20.0% (9.5–31.0%) n=643 |
| Homeownership rate | 74.3% | 78.7% (51.7–94.0%) n=32,322 | 78.2% (56.5–91.0%) n=643 |
| Crowded housing (>1 per room) | 3.7% | 1.3% (0.0–6.3%) n=32,322 | 2.3% (0.0–6.1%) n=643 |
| Foreign-born population | 3.8% | 2.6% (0.0–18.6%) n=32,553 | 1.9% (0.0–9.3%) n=645 |
| Single-parent households | 50.4% | 53.6% (37.3–74.1%) n=32,087 | 51.7% (39.5–66.1%) n=640 |
| Population 65+ | 18.0% | 19.4% (10.8–33.6%) n=32,553 | 18.4% (11.9–29.5%) n=645 |
| Median age | 38.5 yr | 42.2 yr (33.0–56.3) n=32,292 | 40.3 yr (33.1–52.0) n=642 |
| Median household income | $59,415 | $72,070 ($46,039–$118,707) n=30,318 | $58,728 ($43,042–$88,542) n=616 |
| Median home value | $168,000 | $222,200 ($100,300–$579,820) n=30,049 | $142,200 ($83,960–$248,900) n=615 |
| Median gross rent | $677 | $1,021 ($677–$1,912) n=25,670 | $839 ($628–$1,136) n=546 |
Life expectancyNCHS / RWJF USALEEP · model-based
| Measure | Value | US median (p10–p90) | OK median (p10–p90) |
|---|---|---|---|
| Life expectancy at birth | 73.1 yr ± 0.77 | 78.9 yr (74.7–82.8) n=31,308 | 77.2 yr (73.6–81.3) n=638 |
About the ± — it’s this estimate’s give-or-take (statisticians call it the standard error). The true life expectancy for this ZIP most likely falls within 0.77 years of 73.1, and it’s very unlikely to be off by more than twice that.
More ZIPs to explore ▾More ZIPs to explore ▴
How these lists were built: they draw only from ZIPs that have a published Score, so ZIPs with too little data to score are not listed. Distance-based lists use distance between ZIP boundaries with no state filter, so an out-of-state ZIP can appear. Statistically similar means a close match across the nine Score domains, not a demographic match: the measure is the cosine similarity between two ZIPs’ domain scores, taken over the domains both ZIPs have data for and only where that overlap covers at least six of the nine — and where no ZIP clears that minimum-overlap floor, that list is left out rather than filled with a weak match. How distance is measured